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Key Account
Management Workshop

A proven system to grow, retain, and maximize your most valuable client accounts

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Key Account Management Workshop
Strategic Accounts Need Strategic Thinking

Strategic Accounts Need Strategic Thinking

Your biggest opportunities don’t come from cold leads. They come from the clients you already have.

But without a clear strategy, your account managers may:

  • Struggle to grow or deepen client relationships
  • Focus only on servicing, not expanding accounts
  • Miss cross-sell or upsell opportunities
  • Lack structured account planning
  • Rely too much on referrals and existing goodwill

About the KAM Workshop

GrowthAspire’s Key Account Management (KAM) Workshop is a hands-on, 2-day experience that equips your account managers with the skills, tools, and mindset to drive growth from existing clients.

It’s not just about retention. It’s about deepening relationships, spotting opportunities early, and becoming so valuable that your clients never consider leaving.

What This Workshop Delivers

Your team will learn how to:

  • Identify high-potential accounts worth deeper investment
  • Map key stakeholders and influence decision-makers
  • Align your solutions with the client’s strategic goals
  • Create and execute a structured Account Growth Plan
  • Develop executive-level conversations that drive trust and action
  • Anticipate risk and proactively defend revenue

Consultative Selling

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Sales Negotiation Skills

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Inside sales training

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Selling with Insights

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Sales executive coaching

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Have any Questions?

Have any Questions? Call us Today!

(+91) 968-645-6168

Key Skills & Tools Covered

  • KAM Opportunity Matrix – Prioritize the right accounts for growth
  • Client Mapping Framework – Understand influence, authority, and relationships
  • Value Expansion Model – How to uncover cross-sell, upsell, and renewal opportunities
  • Strategic Planning Canvas – A step-by-step guide to building long-term account plans
  • Trusted Advisor Skills – How to shift from vendor to strategic partner
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Key Skills & Tools Covered

Outcomes You Can Expect

  • Increase in account expansion revenue
  • More structured and proactive client conversations
  • Greater visibility into client needs and timelines
  • Better collaboration across internal sales and delivery teams
  • Stronger client loyalty and reduced churn

Who Should Attend

This workshop is ideal for:

  • Account Managers
  • Customer Success Managers
  • Relationship Managers
  • Enterprise Sales Teams
  • Client Partners or Strategic Sales Reps

Program Delivery Options

  • 2-Day In-Person Workshop (interactive and exercise-driven)
  • Virtual Workshop Available (modular delivery)
  • Includes customized templates, real-case simulations & planning tools

Free Masterclass

Free Masterclass
Free Masterclass
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Case Studies

Closing the Gap: How a Robotics Firm Accelerated Deal Closure with Sales Transformation

  • Growthaspire
Download

From Slump to Surge: How a Real Estate Agency Hit Their Best-Ever Quarter

  • Growthaspire
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How a Logistics Leader Scaled Strategic Accounts Using the KAM Advantage

  • Growthaspire
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View all

Don’t Just Manage Accounts—Grow Them

Your biggest growth may already be in your pipeline. Equip your team with the strategy and structure to unlock it.

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Download KAM Workshop Overview

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